Congrats to Harley-Davidson of Atlanta!
Harley-Davidson of Atlanta is the first powersports dealer… ever… in the world… to have a trade in value tool for their website. Now powersports dealers can provide their website visitors with an instant appraisal of their bike and serious buyers looking to upgrade will get the immediate attention they deserve.
This new powersports trade appraisal tool, TRADE CYCLE , was developed by Digital PowerSports. It was founded by automotive industry veterans Steve Moore and Jerry Petrotto. They both have a long history of bringing website lead conversion to automotive, specifically utilizing trade-in tools, and now get to bring their passion to powersports.
TRADE CYCLE is powered by Black Book®, a trusted industry valuation guide. Black Book’s® Motorcycle and Powersports Value Guide includes comprehensive value information on virtually all motorcycles, all-terrain vehicles, dirt bikes, scooters, personal watercraft, jet boats and snowmobiles produced since 1981.
There are other advantages to using TRADE CYCLE. By engaging with your visitors this way, dealers can also show their customers how easy it is to trade with their dealership, can get more pre-owned bikes in their dealership’s current inventory, generate more recurring service business, increased customer retention and more.
Good Luck H-D of Atlanta!
Thank you H-D of Atlanta for being our first! We’re confident you’ll have much success and have many happy customers.