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Six Bends H-D Tripled Leads and Conversions with Digital PowerSports

“Our lead volume increase was huge!” TRADE CYCLE and RideItNow™ are, “Two of our best lead sources we have!” Now with these processes in place, we have tripled our leads, appointments and conversions. Six Bends H-D received almost 300 internet leads last month and has also gone from 10-15 internet sales a month to about 35 internet sales. “We’re looking forward to our partnership with Digital PowerSports in 2017, and sharing even bigger results later in the year.”

Aaron Barney, Marketing Director
Six Bends Harley-Davidson

“Digital PowerSports is enthusiastic about Six Bend H-D’s results with our TRADE CYCLE and RideItNow™ combo. They are one of our first dealerships to use both services together, and the results of Aaron’s team with these solutions in place is exciting. Thank you for sharing your passion about Digital PowerSports and for being a pioneer in the evolution of the dealer/customer engagement.”

Steve Moore

Founder & CEO

Digital PowerSports

Six Bends Harley-Davidson began its relationship with Digital PowerSports in January 2016, when they started using TRADE CYCLE, a trade-in lead service that has generated 496 trade leads for their dealership so far.  Six Bends was later introduced to a second service by Digital PowerSports in November 2016, called RideItNow™, and now both services are running on their website. Their Marketing Manager, Aaron Barney, describes in his video testimonial the successes Six Bends has had with both services.

Mr. Barney speaks about how “Easy” TRADE CYCLE and RideItNow™ have been to use for their dealership and for their customers… easy to implement, easy to access, easy for a customer to get a trade-in value and easy to get pre-qualified.

TRADE CYCLE and RideItNow™ allow the customer and the dealership to have all the information. The dealership knows what the customer is looking for, their budget and that a trade is important to them. It makes it easier for the dealer to follow-up, make an appointment and smooth over the sale.

Six Bends Harley-Davidson® is the Harley retailer for Fort Myers, Florida and Lee County, Florida. With 54,000 square feet, it offers everything you could dream of for your motorcycle. Rental packages are also available for those traveling from out of town, or even out of the country. From the two-story showroom featuring abundant inventory of new and pre-owned motorcycles, to the ride-in service area, Six Bends Harley Davidson® was designed for you, the rider.

TRADE CYCLE is the industry’s first and only website trade appraisal, lead conversion technology. RideItNow™ is another industry first, allowing website shoppers to shop-by-payment and instantly pre-qualify for payments without adversely effecting their credit score.

Digital Power Solutions
Digital PowerSports connects customers with dealers via our website trade appraisal tool built exclusively for Powersports, RV and Marine dealers. We increase website lead conversions with TRADE CYCLE® and TRADE CYCLE® In Motion, the industry’s first website trade appraisal, lead conversion technology.